Christina Vandy as she unpacks the essentials of creating a high-end wedding photography brand. With over 16 years in the industry, Christina balances wedding photography with family life while delivering a refined high-end client experience.
- What Defines a High-End Wedding Photography Brand?
Explaining the importance of top-notch service, unforgettable images, and premium products that foster strong client relationships. - Strategic Branding and Rebranding Tips:
From sleek black-and-white imagery to elegant branding elements, Christina shares her journey and tips for niche branding in a crowded market. - Premium Package Structures:
Learn how Christina transitioned from $3,200 packages to over $10,000, crafting collections that resonate with high-end clients. - The Power of Printed Products:
Emphasises albums and wall art, explaining how they enhance your brand and set you apart from other photographers in the industry - Shooting with Purpose for Albums:
Discover Christina’s approach to shooting for story-driven album layouts, using companies that streamline the design process. - Revenue-Boosting Add-Ons and Upskilled Services:
From parent albums to unique lighting and night shoots, Christina shares effective ways to increase package value and create a premium client experience. Often adding $1,800 per wedding and serving as a powerful marketing tool to 75% of her clients.
Tune in to gain Christina’s invaluable insights on building a distinguished wedding photography brand, designed to elevate your services and attract high-paying clients.
