PPBN.TV #73: “Immediate Gratification” with David Hakamaki

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In today’s fast-paced world, where instant results are the norm, why should photography be any different? While maintaining high quality and building anticipation is crucial, what if you could have both?

Join us as David Hakamaki reveals his innovative approach to family portraits and high school senior photography, setting himself apart from the competition. We started to talk about creating exclusive add-on and incentives to photography packages that very quickly switched the conversation to real-time family portraits on an iPad. 

But before you can achieve this, David emphasizes the importance of getting it right in-camera— there’s no room for a “fix it later” mentality. 

With a commitment to high-quality photography, David uses live view on an iPad, allowing families to see and choose their favorite images on the spot. This immediate selection process not only enhances the client experience but also boosts client spending and frees up more of David’s time to serve additional clients.

I’ve never seen this workflow before and I’m excited to share this with you!

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Episode Transcript