You’re a Newborn, Family, Pet or Wedding photographer and you’ve been asked to do a Commercial shoot BUT …
You have NO CLUE how to quote, what to charge, who owns copyright or even what contracts are needed to make sure you’re legally covered?
In this episode of PPBN TV, we chat to Brisbane based Photographer Mark Duffus – a seasoned Commercial Photographer with more than 30 years experience shooting commercial clients.
Mark’s portfolio showcases a wide range of commercial work from simple headshots to on-location industrial contracts with multi-national corporations.
Ever wondered who’s behind the lens of those spectacular aerial photos of cargo ships at ports wished you could do that too?
Or how cool would it be to get up close and personal with a Boeing 737 … ON THE TARMAC.
Or maybe it’s as simple as looking to expand your service offering to shooting events, small business marketing photos or corporate headshots.
Commercial Photography offers a wide range of opportunities to expand your revenue stream.
And you know the best part? Commercial Photography can be considered a “need” and often allocated in marketing budgets … a refreshing change from other genres considered a “luxury” expense.
Here’s what what we cover:
- Making the shift: Understand the contrast between portrait and commercial clients.
- Pricing like a pro: We discuss varied methods to estimate and cost a job.
- Questions = Answers: Ask the right questions to save you heartache down the track.
- Copyright clarity: Understand copyright, licensing rules by client type and contracts to safeguard your work, brand and business.
- Delivering to corporates: Figure out what you can specifically offer to your corporate clients.
- Agency or direct: Learn to manage the nuances of working directly with clients or via an agency.
- Current marketing strategies: The latest marketing trends and tactics that are getting results today.
Let’s delve into the world of Commercial Photography!
https://www.mdphotog.com.au/
https://www.facebook.com/markduffusphotography
