PPBN.TV #106: Building a Profitable Regional Photography Business with Alice Rye

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Join us for an inspiring conversation with Alice Rye, a family lifestyle photographer based in a regional area—where she balances running a successful business with life on a mango farm and raising her family of five.

Despite the common belief that photographers in small towns need to take on endless sessions at low prices to survive, Alice has crafted a business model that works for her lifestyle, averaging $2,000 – $2,500 per session while only taking on four clients per month.

But it wasn’t always this way. Just a few years ago, Alice was making $500 per year. Through one-on-one coaching with me, she transformed her approach—building a sustainable, profitable business that gives her time with her family while ensuring her clients receive an exceptional experience.

Alice shares her tried-and-tested strategies for turning inquiries into loyal, high-value clients:

1️⃣ Reply with a video message instead of just a text
2️⃣ Nurture series & follow-ups to build trust
3️⃣ Product guides & price lists that set clear expectations
4️⃣ Booking email sequences that create a seamless experience
5️⃣ Personalised planning & styling sessions for every client
6️⃣ Always asking for room views to showcase wall art possibilities
7️⃣ Selling albums & frames to increase value and storytelling
8️⃣ Pre-designing albums & products to help clients visualise their investment
9️⃣ Soft selling techniques that make the process effortless
🔟 Follow-ups, birthday cards, and referral programs to keep clients engaged

This casual yet insightful chat is packed with gold nuggets for any photographer looking to create a profitable, sustainable business — no matter where they live!

Episode Transcript