The “copy” you put out into the world matters more than you think!
Whether it be website copy, social media copy, Facebook ad copy, copy for your landing pages or even just the small snippets of copy you post on social media – these pieces of content have one job to do …
… and that’s turn your followers into RAVING FANS and inspire them to take BUY YOUR STUFF.
But here’s the thing, most photographers aren’t incorporating many of the key elements that help build rapport with their followers and the phycological triggers needed for someone to say “hey, I need that ‘thing’ in my life and I’m ready to buy now”.
The “Killer Copy that Sells” was recorded as part of a Growth Series we delivered a few years back … BUT it is still SUPER relevant now.
Kylie goes through the mechanics of why copy is important and how you can use it persuasively to encourage people to buy.
It comes down to knowing your audience, their desires and how you can help them – THEN crafting a message that inspires ACTION.
Kylie also walks you through the key pieces of content you need on your website and marketing collateral as well as how to craft a beautiful collision of words that sing to your ideal client.
As per her usual style, it won’t just be just theory. She gives goodies and gold nuggets that you can implement straight away.
We want to make this as easy peezy for you!
For those that don’t know, Kylie is actually a Journalist by trade … words are her THANG.
