In this raw and wildly inspiring episode of PPBN.TV, we sit down with Lauren Ashley, the most followed wedding photographer on the planet, to unpack what it really takes to grow a magnetic brand on social, build genuine human connection, and stay grounded when your world explodes overnight.
Lauren’s Instagram skyrocketed from 30,000 to 150,000+ followers in a single day. All thanks to one powerful reel capturing the raw emotions of her clients. It hit over 30 million views and changed everything.
But this isn’t just another “how to go viral” chat. This is about heart, strategy, and showing up in a way that actually means something.
Lauren shares the life-altering moment that flipped her world upside down and how she’s used Instagram and TikTok in completely different ways to connect, inspire, and grow a fiercely loyal following.
Her core message? People crave authenticity. They want to feel something. They want you.
From social media strategy to real human connection, Lauren gets real about:
- The balance of personal storytelling and professional content
- Why being seen “your face, your voice, your story” is more important than perfect images
- How a simple video reply can cut through the noise and forge real relationships
- Her mindset in “The Year of Yes”: To putting yourself out there, industry collaborations, leaning into possibility, and giving back
She even drops actionable strategies you can start using today: sparking emotion in your content, jumping on trends the smart way, responding fast, and why consistency beats every “hack” out there.
Don’t miss the challenge she gives you at the end. Do it, tag her, and let her know you’re part of the community that cares more about connection than perfection.
