PPBN.TV #118: Reels in 60 Seconds with Angela Shae

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In today’s fast-paced digital world, short-form video is king. TikTok, Instagram Reels, and YouTube Shorts are dominating attention spans — and as photographers, it’s easy to get lost in the scroll of trending sounds, beat-matching transitions, and third-party editing apps.

But what if you could create on-trend, high-performing Reels in under 60 seconds without leaving Instagram?

In this episode, we sit down with Angela Shae, founder of Social Templates — the platform helping thousands of photographers around the world simplify their content creation. Angela and her team do the heavy lifting, delivering 10–20 trending templates every month, so you don’t have to waste hours trying to figure out what works.

Angela gives us a quick live walkthrough on how to make a reel without CapCut or any other outside app.

Halfway through the interview, she shifts gears — and that’s where it gets exciting. Angela shares the latest Instagram features you probably haven’t even discovered yet and dives into powerful strategies to help you grow your followers and increase your reach.

We cover it all:

  • New SEO tactics for Instagram
  • Whether aesthetics and grid layouts still matter
  • How Reels are shown to non-followers
  • What hooks are working right now
  • Using ChatGPT to brainstorm content ideas
  • Organic vs paid content — and what’s working best
  • Watch time, boost ads, funnel strategies, and more

Whether you’re a total beginner or looking to sharpen your social media game, this one’s a must-watch.

Tune in and switch to video mode — it’s time to free your time and pimp up your Reels with Angela Shae.

Episode Transcript