“Can you photograph my event?” If you’re a portrait, wedding, personal brand or newborn photographer, you’ve probably been asked this before. And sure—you can take your camera along… but be warned: event photography is an entirely different ballgame.
In this episode, we sit down with Louise Bagger, a seasoned commercial and event photographer based in Canberra and Sydney, Australia. Louise has carved out a successful career capturing everything from corporate functions to gala dinners. After mastering her craft through mentoring with some of AIPP’s best, she found her niche in event photography and never looked back.
Louise breaks down exactly what you need to know before you say “yes” to photographing an event. From understanding the client brief to preparing for key shots, VIPs, stage layouts, and knowing the real purpose behind the event—this episode is a must-watch for any photographer stepping outside the domestic space.
She also dives deep into the business side:
- Pricing strategies for events
- Image usage rights and licensing
- Contracts and commercial terms
- How to say “no” to exposure dollars and confidently value your work
If you’ve ever been tempted to say “yes” to an event job without knowing what you’re walking into, this interview is your essential guide. Louise shares candid advice, lessons learned, and practical tips to help you avoid rookie mistakes and step into the event world with confidence.
