Hi, I’m Alison — a photographer and digital artist based in beautiful Pembrokeshire, West Wales, UK.
I work from a lovely home studio nestled in the countryside but only 10 minutes from the local town so my clients can find me! I am endlessly inspired by the wild coastline and countryside that surrounds me. It’s a pretty magical place to live and create.

I’ve been photographing families, pets, businesses & weddings and all life’s beautiful chaos for 17 years. While I still adore capturing those heartfelt, emotional, and sometimes wonderfully mad moments, over the last few years I’ve found myself increasingly drawn to more creative and imaginative photography… the kind that tells a story, sparks curiosity, and celebrates personality.

Since moving to Pembrokeshire last year I’ve also launched a sister business, Pembrokeshire Pet Photography — because, honestly, this is one of the most pet-friendly places in the UK, and I can’t resist a four-legged muse!

If your vibe is whimsical, magical, and full of creativity — the kind of imagery that’s less about how you look and more about who you are and where your imagination loves to wander — then we’ll get along brilliantly. And if you’ve got a furry/feathery/hairy/scaly family member you adore, well… you’re definitely my people.

Alison x